Bandai used to defeat lego 2 times and killed Bionicle and Hero factory, the competitors of gunpla decade ago, but how can they fall so soon and get mogged by Chinese bootlegs even in Japan while lego won't? Bandai's sale is declining hardly due to Chinese bootlegs dominating Japanese plamodel market while lego never gets mogged by bootlegs.
When bandai mogged lego twice, but bandai's sale falls due to Chinese bootlegs being black ships, while lego's sale rise.
While Bandai's sale declines so hard due to Japanese modellers hating bandai's plamodels which are for scalpers, not for modellers and wanting more Chinese kits.
But Lego won't suffer like this as Lego knows that they must respect customers, so they never suppress stock, never welcome scalpers, never ruin QC like RG wing zero TV ver, never makes garbage kits no one wants like unko and kkanbu.
No Chink bootleg lego outsmarts actual lego unless it is military theme.